A Sterdam product

Readathon.
Reading, reimagined.

A gamified literacy and social learning platform that turns reading into a movement. Built to grow literacy, engagement, and youth development at scale.

A young reader using Readathon
10×

Reading frequency vs solo habits in pilots.

85%

Of pilot users hit a 30 day reading streak.

120+

Books in the founding curated library.

3

Languages at launch, more on the roadmap.

What it does

A reading habit, gamified and shared.

Track Reading

Log books, build streaks, and watch your reading journey take shape over time.

Earn XP & Badges

Gentle gamified progression that turns reading into a daily, almost meditative habit.

Community

Join discussions, reading challenges, and youth innovation circles led by your peers.

Discover

AI curated recommendations matched to your interests, your level, and your goals.

Why it works

Designed for the long game.

Habit by design

Daily streaks, gentle nudges, and goals that meet readers where they are, not where we wish they were.

Locally rooted

Curated catalogues that reflect the readers we serve, in the languages they actually read in.

Built with educators

Co designed with teachers, librarians and youth leaders so it earns its place in classrooms and homes.

Outcomes that matter

Comprehension, vocabulary, and confidence growth tracked over time, not just minutes spent.

01
Join

Create a profile in seconds. Pick the topics, languages, and reading level that suit you.

02
Read

Log each session. Earn XP, build streaks, and unlock badges as your habit compounds.

03
Belong

Join challenges and circles. Track outcomes together with friends, classmates, or your school.

"Readathon turned a class of reluctant readers into a community that asks for more books. The streaks did what years of homework could not."

Pilot programme lead, secondary school
Impact

Literacy, but measured.

Schools and NGOs get a dashboard that tracks habit, comprehension, and growth over time, with privacy first defaults. Sponsors see exactly how their funding translates into pages read, books finished, and learners reached.

Reporting at a glance
Active readers
12,480
Books finished
38,210
Avg streak
21 days
Comprehension lift
+27%
Access

Open the doors. Step inside Readathon.

Readathon is free to explore. Subscribers unlock premium reading clubs, limited gift cards and coupons, and priority support.